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Di lang si Mar, Binay! Duterte also got US consultant for election- Mon Tulfo

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Supporters of President Rodrigo Duterte may attribute his victory in the May 2016 elections to Filipino voters’ cynicism with traditional politikos, but the truth was that a foreign public relations veteran helped craft his campaign strategy.

Broadcaster Ramon Tulfo revealed that David Morey of the international global strategic communications firm DMG Global Inc. was part of Duterte’s campaign team.

In his June 17 column for the Philippine Daily Inquirer, Tulfo said Morey worked “secretly and unobtrusively” with Finance Secretary Sonny Dominguez and his brother, Paul, for Duterte’s campaign.

Morey even met the former Davao City mayor twice at the EDSA Shangri-La hotel with Tulfo to advise him on how to win voters over.

“In those meetings, Morey advised Digong to continue with what he was saying and doing during the campaign—like kissing women in public and throwing towels to the crowd—because people liked him for it,” Tulfo recalled.

The broadcaster said Duterte told Morey during their meetings that “the government will become your consultancy client” if he won the elections.

Among Morey’s prominent foreign clients were former US President Barack Obama, GE, Verizon, Pepsi, Mars, McDonald’s, Microsoft, Nike, Procter & Gamble and Disney.

Duterte’s use of a foreign strategist made him no different with two of his opponents in the presidential race, former Interior Secretary Mar Roxas and erstwhile Vice President Jejomar Binay.

Roxas was said to have tapped the services of American strategist Paul Bograd for his campaign while Binay reportedly sought the advice of Mellman and Benenson Strategy Groups.